In the last couple of years I have been able to read some interesting books. Here are some of the most important:
Rich Dad, Poor Dad (by Robert Kyosaki)
It shows how cash flow works.
For example, how to create more money in which to invest.
And why consumption may not be the best solution.
It had the strongest influence on me when it comes to the subject of money and how to deal with it.
The Ultimate Sales Machine (by Chet Holmes)
Marketing is not a simple thing.
However, this book on sales and marketing, quite simply shows what it takes in these areas.
Anyone who wants to be a successful marketer should read this book.
The e-Myth Mastery (by Michael Gerber)
Understanding business processes can be difficult.
Michael Gerber’s book makes it relatively easy.
It describes the individual areas of a company, whether it is a very small company or a very large corporation.
Even though I have a degree in business administration (Humble Brag), the book simply, once again showed me the most important business processes (marketing, sales, service delivery, customer relations, etc.).
Good to Great (by James Collins)
I don’t remember exactly what this book was about 😊 However, it was very interesting and inspiring at the time of reading.
Who Moved My Cheese (by Spencer Johnson)
The book uses two mice to show how a market changes.
And why you always have to be ready to change (Change).
A mouse remains conservative and always looks for the cheese in the same place where it used to be.
The other mouse is constantly looking for new cheese. Which is a recipe for success. Because the cheese can be found elsewhere over time.
The One Minute Manager (by Ken Blanchard and Spencer Johnson).
Managing employees can be simple. It’s still not a “natural” thing to learn from school, or from your everyday life.
A simple management construct can be learned in the book The One Minute Manager.
The 4 Hour Work Week (by Tim Ferriss)
This book should be a little further up this list.
The main question Tim Ferriss asks in the book is “Why do all tasks and jobs require 40 hours a week?”.
It makes sense for a job to take 80 hours a week if it’s a complex task. And another could be 10 hours a week.
However, each employment relationship is designed for 40 hours a week.
Other concepts such as “The 80/20 Rule” and others will also be introduced. Very exciting book!
How to Win Friends and Influence People (by Dale Carnegie)
Another book that should be high on this list.
It shows how to build better relationships with people.
It is a book that is still highly topical today, even though it was written several decades ago.
The Richest Man of Babylon (by George S. Clason)
The ideas from this book are several thousand years old and even this information is still highly topical.
It shows how to save and invest money. And how to have a fulfilling life.
Head Beats Capital (by Günter Faltin)
There are few good business books from Germany.
However, the book Head Beats Capital is very readable and simply written.
It highlights new concepts in entrepreneurship.
The Unpublished (by David Ogilvy)
David Ogilvy is one of the marketing gods. He also wrote “We Sell Or Else…”. By which he means that marketing must sell and not just consist of colorful brochures.
One important thing in the book is also that you should not be afraid your whole life as an entrepreneur. He was only sure that the company will remain successful, where he had more than 10,000 employees. Later he realized that the journey should be enjoyed and not always worried.
Rework (by Jason Fried and Hansson Heinemeier)
The founders of Basecamp, are rethinking entrepreneurship.
Why do teams always have to get bigger?
Why can’t a company stay small?
Even small teams can achieve great things.
Of course, this is not the only point the book discusses. There are many more details that are very very exciting.
Joel on Software (Blog by Joel Spolsky)
This is not a book, but a blog by Joel Spolsky. The founder of Trello, StackOverflow and more.
It passes on in a simple language how to guide software developers. And also gives general tips on software development and the like.
The blog was so exciting that I read it completely in two or three days. Although it had about more than 100 entries.
What books can you recommend?
Sascha Thattil ist Blogger und Geschäftsführer bei YUHIRO. Wir bauen Entwicklerteams in Indien für Agenturen, IT Dienstleister und Softwareunternehmen auf.